FOR IMMEDIATE RELEASE: February 26, 2009
Toronto, ON -- Did you know that one in seven women live in poverty? Local online business SmartBrideBoutique.ca is partnering with the Canadian Women's Foundation's Women Moving Women campaign to change this statistic, increase awareness with the highly sought after young professional donor group and raise enough money to move at least one woman in Canada out of poverty at the March 26, 2009 SmartBride Boutique Spring Charity Event in Toronto, ON.
SmartBrideBoutique.ca is a newly launched, FREE local classifieds site that connects brides past and present to buy, sell and save on new, used or discounted wedding items ranging from gowns, bridesmaids dresses, shoes, purses, decorations and more. "We wanted to do something meaningful for our first event," says Andrea Lown, Founder of SmartBride. "As a young woman, I feel it is important to give back to the community, especially during an economic downturn, and the Women Moving Women campaign is a perfect fit for our event and our business. The intelligent and savvy Canadian women who use our website, are the same women who will make the Women Moving Women Campaign a huge success".
The Canadian Women's Foundation Women Moving Women campaign seeks to move 2500 women out of poverty by getting 2500 women to each donate $2500 over the next five years. Each $2500 donation will allow one women to participate in a life-changing economic development program. Through the March 26, 2009 event, SmartBride Boutique plans to raise enough money to move a minimum of one woman out of poverty. "We are very excited about this partnership", says Leigh Naturkach of the Canadian Women's Foundation. "I'm looking forward to this because it gives us a chance to connect with young Canadian men and women who are passionate about their community during a critical time. Our campaign provides them with the opportunity to make a direct impact on the lives of Canadian women, which is increasingly important during an economic slowdown. Now is the time when donors are needed more than ever."
Wherever possible, SmartBride has chosen to use the silent auction as a means to raise awareness for local artists and businesses while supporting a worthwhile cause. A selection of the silent auction items that will be available are listed below: